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Karmaloop and Cash Money

October 10, 2008 October 10, 2008 The electro scene in Boston is emerging and influencing creativity. Think of a mix of the 80’s and 90’s with the hot neon colors and outrageous graphics. The music has a punch and is guaranteed to make anyone jump up and sway to the rhythm. The clothing typically worn emulates the electro parties: flashy, loud and fierce. A clothing company called Cash Money Distribution really captures the essence of electro. With an urban flare and 80’s graphics and colors, this company has become very accomplished in such a short period of time. This duo team consists of Mike Tran, a University of Massachusetts Amherst Graduate, and Kyle Brandse, a current student at Massachusetts College of Art and Design. Their motto, “Hustle Harder Everyday,” is resonating with a lot of people. After launching their company online, they made top sales in their first month at Karmaloop, a Boston boutique. Cash Money Distribution believes in producing solely American made products. They purchase blank t-shirts at American Apparel and print their designs with One Off Apparel, a digital printing company (Mike Tran is VP). Cash Money was recently featured in a fashion show called Emerging Trends for Boston Fashion Week. They showcased the clothing unlike any designer/clothing company at the show. The first model walked down the runway with an old school boom box. After throwing the boom box a few punches and dusting it off a bit, music was put on as the model pressed Play. It was a brilliant skit that captivated the crowd's attention. Clearly Cash Money made a big splash, and I am certain there are many more to come.